Urban Fitness Brand
3,181 current search clicks accompany 2,876 paid conversions
Fitness & Wellness
New York City
The transformation
From a clear constraint to a measurable growth system
Starting point
01Two urban markets required distinct acquisition programs while the brand still needed one recognizable training proposition.
First move
02Operated separate Brooklyn and Manhattan search campaigns
Verified outcome
033,181
current comparable search clicks
3,181 current search clicks accompany 2,876 paid conversions
Current search performance
3,181
current comparable search clicks
2,876
ad-attributed conversions in 12 months
$31
ad-platform cost per conversion
260
meaningful top-10 queries
The business challenge
Two urban markets required distinct acquisition programs while the brand still needed one recognizable training proposition.
The engagement
How the work unfolded
Mega worked from the most immediate constraint toward the changes that could create and capture more demand over time.
- 01
Operated separate Brooklyn and Manhattan search campaigns
- 02
Coordinated Meta and Google lead programs
- 03
Published practical content on boxing, endurance, and choosing a gym
The strategy
The channels behind the growth
See how organic discovery, paid acquisition, and customer actions contributed to the business's growth.
Organic search performance
Search discovery now records 3,181 current comparable clicks. The business holds 260 commercially meaningful top-10 rankings, including 43 in the top three.
3,181
current comparable search clicks
260
meaningful top-10 queries
Paid acquisition
Paid acquisition performance
Across the latest 12 months, campaigns generated 2,876 attributed conversions from $88,136 in spend, averaging $31 per conversion.
$31
ad-platform cost per conversion
2,876
platform-attributed conversions
Why it matters
A result the team can build on
Search performance now records 3,181 comparable clicks. The business ranks in the top 10 for 260 meaningful queries, including 43 top-three positions. The latest 12-month advertising record adds 2,876 platform-attributed conversions from $88,136 in spend, averaging $31 per attributed conversion.
The math
3,181
current comparable search clicks
2,876
ad-attributed conversions in 12 months
$31
ad-platform cost per conversion
260
meaningful top-10 queries