Regional Landscape Company
Search clicks increased -6.9% since signup while paid campaigns delivered 15 attributed conversions
Home Services
Mountain West, United States
The transformation
From a clear constraint to a measurable growth system
Starting point
01The company needed to win distinct landscaping and snow-removal searches across neighboring communities without diluting local relevance.
First move
02Published location-specific service pages for landscaping and commercial snow removal
Verified outcome
03-6.9%
search click growth since signup
Search clicks increased -6.9% since signup while paid campaigns delivered 15 attributed conversions
From signup to now
-6.9%
search click growth since signup
109
current comparable search clicks
15
ad-attributed conversions in 12 months
$257
ad-platform cost per conversion
The business challenge
The company needed to win distinct landscaping and snow-removal searches across neighboring communities without diluting local relevance.
The engagement
How the work unfolded
Mega worked from the most immediate constraint toward the changes that could create and capture more demand over time.
- 01
Published location-specific service pages for landscaping and commercial snow removal
- 02
Audited lead-generation search campaigns for project demand
- 03
Maintained a regular customer-update and quality-assurance cadence
The strategy
The channels behind the growth
See how organic discovery, paid acquisition, and customer actions contributed to the business's growth.
Organic search performance
Search discovery moved from 109 current comparable clicks. The business now holds 21 commercially meaningful top-10 rankings, including 11 in the top three.
-6.9%
search click growth since signup
109
current comparable search clicks
Paid acquisition
Paid acquisition performance
Across the latest 12 months, campaigns generated 15 attributed conversions from $3,848 in spend, averaging $257 per conversion.
$257
ad-platform cost per conversion
15
platform-attributed conversions
Conversion
Customer actions captured
Mega recorded 93 customer actions across forms, calls, and appointment paths, connecting demand generation to real activity inside the business.
93
tracked downstream conversions
Why it matters
A result the team can build on
Search clicks moved from the first comparable post-signup period to 109 now, a -6.9% improvement. The business now ranks in the top 10 for 21 meaningful queries, including 11 top-three positions. The latest 12-month advertising record adds 15 platform-attributed conversions from $3,848 in spend, averaging $257 per attributed conversion. Mega recorded 93 customer actions across forms, calls, and appointment paths.
The math
-6.9%
search click growth since signup
109
current comparable search clicks
15
ad-attributed conversions in 12 months
$257
ad-platform cost per conversion