Sometimes one photo just isn’t enough to tell the whole story. The carousel post Instagram feature lets you share up to 10 photos and videos in a single, swipeable post. Use it to showcase a product, share event highlights, or walk your audience through a compelling narrative. But simply adding more photos isn’t a strategy. The key is creating a cohesive experience for your followers. We’ll explore the benefits of multi-photo posts, cover Instagram’s photo size and quality rules, and give you practical tips for creating carousels that capture attention and drive engagement.
Key Takeaways
- Maximize Instagram carousels: Share up to 20 photos or videos in a single post to create engaging narratives or showcase products. Keep it concise; 8-10 slides often yield the highest engagement.
- Visuals are key: Use high-quality, well-lit images that reflect your brand and resonate with your audience. Think about the story you’re telling and ensure a cohesive visual flow within your carousel.
- Stay informed: Keep up with Instagram’s evolving features through official announcements. Adapt your content strategy to leverage new tools and maximize your reach.
How Many Photos Can You Put in One Instagram Post?
As of January 2025, you can include up to 20 photos or videos in a single Instagram post using the Instagram carousel feature. This lets users swipe through multiple images or videos within a single post. Think of it as a mini slideshow right in your feed.
What Is a Carousel Post on Instagram?
Carousels are posts containing multiple images or videos that people can swipe through. They offer a dynamic way to share more content within a single post, allowing for richer storytelling and more engaging experiences. You can learn more about Instagram carousels and how to maximize their impact.
The Evolution of Multi-Photo Posts
Instagram has a history of rolling out new features, and the number of photos allowed in a carousel post is no exception. The current limit is 20 photos per carousel. While you can use all 20 slots, research shows that engagement tends to be highest around 8–10 slides. Don’t overload your audience—finding the right balance is key to keeping your followers engaged.
How to Make a Carousel Post on Instagram
Sharing multiple photos on Instagram is easy using the carousel feature. Whether you’re on an iPhone or Android device, the steps are pretty much the same. Let’s walk through how to create an engaging multi-photo post.
Your Step-by-Step Guide for iOS and Android
- Open the Instagram app: Find the Instagram app on your phone and tap to open it.
- Start a new post: Look for the “+” icon, usually at the top or bottom of your screen. Tap it to begin.
- Select Multiple Photos: You’ll see a small icon (often a square with multiple smaller squares inside) that indicates the multi-photo option. Tap this to choose several images or videos.
- Choose Your Photos: Now, select all the photos for your carousel. Instagram lets you pick up to 20 items.
- Arrange Your Photos: Once selected, change the order of your photos by holding and dragging them. Consider the visual flow.
- Add Details: After arranging your photos, tap “Next.” Here, you can write captions, add relevant hashtags, tag people, and add a location.
- Share Your Post: When you’re happy with everything, tap “Share.”
How to Choose the Best Photos for Your Carousel
Creating a compelling carousel involves more than just choosing a bunch of photos. Here’s how to make your multi-photo posts stand out:
- Think about a theme: The best carousels have a consistent theme or tell a story. This could be photos from an event, different angles of a product, or images with a similar color palette.
- How many is too many?: While you can use up to 20 photos, sometimes less is more. A range of 8-10 photos is often a good sweet spot for engagement. You can learn more about carousel best practices on the Later blog.
- Quality matters: Choose high-quality, visually appealing images relevant to your audience. Every photo should add to the overall message.
- Boost engagement: Carousels are great for engagement because each swipe counts as an interaction. This can help your post get seen by more people. Consider adding a call to action in your caption to encourage more interaction.
How to Create a Seamless Carousel Post
A seamless carousel connects multiple images into one long, continuous picture that viewers swipe through. This technique is great for telling a story, showing off a product from different angles, or revealing a large panoramic photo. It encourages viewers to keep swiping, which can increase the time they spend on your post. Creating one is easier than it looks, and you don’t need to be a professional graphic designer to do it. Let’s walk through the process.
Setting Up Your Canvas in a Design Tool
You can create a seamless carousel using accessible design tools. While programs like Photoshop work, you can easily design a carousel in Canva, which is perfect for users at any skill level. The trick is to create a single, long canvas that you’ll later slice into individual slides. Instead of a standard template, you’ll use a custom size. This single canvas will house your entire design, allowing you to place text and images across the slide breaks for a smooth, connected look when a user swipes.
Understanding Seamless Dimensions
Getting your canvas dimensions right is the most important step. The height remains constant, but the width depends on how many slides you want. For a square carousel, the height is 1080 pixels. To find the width, multiply 1080 pixels by the number of slides. For a portrait carousel, which is often recommended because it fills more of the screen, the height is 1350 pixels and the width is 1080 pixels per slide. For example, a four-slide portrait carousel would be 4320 pixels wide (1080 x 4) and 1350 pixels tall.
Splitting and Uploading Your Seamless Image
Once your design is complete on the single large canvas, you need to split it into individual, equally-sized images. You can do this manually, but it’s much easier to use an online tool like Pinetools’ Split Image. You simply upload your long image, specify how many slides you want to create, and the tool will slice it into perfectly sized posts. After downloading the individual images, you can upload them to Instagram as a carousel post, making sure to select them in the correct order.
A Note on Uploading Portrait-Sized Carousels
If you created a portrait carousel, there’s one final, crucial step during the upload process. When you select your photos in the Instagram app, look for a small frame icon in the bottom-left corner of the first image preview. You must tap this icon to switch the view from the default square crop to the full portrait size. This ensures your images are displayed as intended. If you skip this step, Instagram will automatically crop your portrait images into squares, which will misalign the elements and ruin the seamless effect you worked so hard to create.
Why Should You Use Instagram Carousel Posts?
Sharing multiple images in a single Instagram post, using the carousel feature, offers several advantages. Let’s explore some key benefits:
Tell Better Stories and Increase Engagement
One of the biggest advantages of carousel posts is their potential to increase engagement. Each time a user swipes through your carousel, it registers as engagement, signaling to the Instagram algorithm that your content is interesting. This can lead to increased visibility. Think of carousels as mini-stories unfolding within a single post. You can use multiple images to create a narrative, share a sequence of events, or offer a step-by-step tutorial. This immersive approach keeps users hooked and encourages interaction. Instagram carousels are a powerful tool for businesses looking to connect with their audience.
By the Numbers: Carousel Engagement Rates
The data consistently shows that carousel posts outperform other formats. According to a Sprout Social analysis, carousels average an engagement rate of 0.55% per post, which is higher than both Reels (0.50%) and single-image posts (0.45%). The difference is even more pronounced for influencer content, where carousels see a 1.70% engagement rate compared to 1.17% for single images. These numbers highlight a clear trend: users are more likely to interact with posts that offer more to see. By encouraging users to swipe, you create more opportunities for them to engage, which is a positive signal to the Instagram algorithm.
Leverage the Algorithm for a Second Chance
Carousel posts have a unique advantage when it comes to the Instagram algorithm. If a user scrolls past your carousel post without swiping on the first viewing, Instagram may show them the post again in their feed, but this time leading with the second or third slide. This feature essentially gives your content a second chance to capture their attention. It’s a built-in mechanism that can increase your post’s impressions and overall reach without any extra effort on your part. This algorithmic behavior makes carousels a strategic choice for getting your most important content in front of more eyes, as detailed in Shopify’s guide to the feature.
Gain a Competitive Edge with an Underused Format
Despite their high engagement rates, carousel posts are a surprisingly underutilized format by many brands. Research indicates that carousels account for only about 25% of branded content on Instagram. This presents a significant opportunity for savvy marketers. By incorporating more carousels into your content strategy, you can stand out in a crowded feed where single images and videos are more common. This format allows you to share more value, tell deeper stories, and showcase products more thoroughly, giving you a competitive edge. Adopting an underused but effective format is a simple way to differentiate your brand and capture audience attention.
Showcase Products or Share Event Highlights
Carousels are also an effective way to showcase products or highlight key moments from an event. For product-based businesses, carousels provide the opportunity to display multiple angles and lifestyle shots of a product within a single post. You can even incorporate short video clips to demonstrate the product in action. This can significantly influence purchasing decisions. For events, carousels can capture the energy by showcasing highlights and attendee experiences. This creates a sense of FOMO (fear of missing out) and encourages followers to attend future events. Whether you’re launching a new product line or hosting a conference, carousels offer a dynamic way to share more information.
Creative Instagram Carousel Ideas
Okay, so you’ve mastered the mechanics of creating a carousel post. But what should you actually put in it? Moving beyond a simple collection of photos is where the real magic happens. Carousel posts are a fantastic format for telling a deeper story, educating your audience, and building a genuine connection with your followers. They invite people to spend more time with your content, which is always a good thing. If you’re looking for some fresh inspiration, here are several creative ideas to help you craft compelling carousels that people will want to swipe through to the very end.
Showcase Transformations with Before-and-Afters
People love a good transformation. Before-and-after carousels tap into our natural curiosity and provide a satisfying reveal that keeps users swiping. This format is incredibly versatile and works for almost any industry. You could show a home renovation project, a client’s fitness journey, a makeup look, or the process of restoring a vintage item. The first slide presents the “before,” creating anticipation, while the following slides can walk through the process or jump straight to the impressive “after.” This visual storytelling technique is simple but highly effective for demonstrating the value of your product or service.
Share Educational Content and How-To Guides
Position your brand as a go-to resource by sharing valuable information through carousels. These posts are ideal for breaking down complex topics into simple, easy-to-follow steps. Think about creating a mini-tutorial, a step-by-step recipe, or a list of industry tips. Use each slide to present one point, combining clear text with strong visuals like photos, illustrations, or graphics to make the information digestible. This approach not only provides immense value to your audience but also creates content that people are likely to save and share, extending its reach. You can create how-to guides that are both informative and visually appealing.
Build Community with User-Generated Content
Your happiest customers can be your best marketers. Featuring user-generated content (UGC) in a carousel is a powerful way to build social proof and foster a sense of community. Dedicate a post to showcasing photos or videos of your followers using your products in their daily lives. You can also compile positive reviews or testimonials into a single, impactful carousel. When people see real customers enjoying your brand, it builds a layer of trust that traditional advertising often can’t achieve. Plus, it encourages more followers to share their own content in the hopes of getting a feature, creating a positive feedback loop of engagement.
Remember to Tag and Thank Your Followers
When you feature user-generated content, always give credit where it’s due. Tagging the original creator in both the photo and the caption is a crucial step. It’s not just about etiquette; it’s a sign of respect that shows you value your community’s contributions. A simple “thank you” in the caption goes a long way in strengthening that relationship. This small gesture makes your followers feel seen and appreciated, which can turn a happy customer into a loyal brand advocate. It also adds a layer of authenticity, as other users can tap through to see the original post.
Give a Behind-the-Scenes Look
Pull back the curtain and show your audience what goes on behind the scenes. This type of content helps humanize your brand and makes you more relatable. Use a carousel to share a photo series of your product being made, a day in the life of your team, or some fun outtakes from a recent photoshoot. This transparency builds a stronger, more personal connection with your audience. People are drawn to authenticity, and showing the unpolished, human side of your business can build a level of trust and loyalty that a perfectly curated feed sometimes misses. It shows the hard work and passion that goes into what you do.
Use the Last Slide for a Clear Call to Action
Don’t let your carousel end abruptly. The final slide is your opportunity to guide your audience on what to do next. A strong call to action (CTA) can turn a passive viewer into an active participant. You could ask a question to encourage comments, prompt users to save the post for later, or direct them to a link in your bio to learn more or make a purchase. This final slide is a critical piece of your content strategy. Once you’ve created this engaging organic content, you can even amplify it with paid ads to ensure it reaches a wider, targeted audience, driving even more traffic and conversions.
How to Arrange Photos in a Carousel Post
A carousel post is like a mini-story you can share on Instagram. How you arrange your photos within the carousel is key to capturing and holding your audience’s attention. Think of each image as a chapter, building anticipation and engagement as users swipe.
Building a Cohesive Visual Story
Before selecting photos, think about the overall message. What story are you trying to tell? All images in your carousel should contribute to this central theme. This creates a cohesive visual narrative that keeps your audience interested from beginning to end. A jumbled collection of unrelated photos can confuse your audience and lessen your post’s impact.
Imagine you’re a fashion blogger showcasing a new outfit. Instead of one picture, use a carousel to tell a more complete story. Start with a wide shot, then zoom in on details like the fabric’s texture or accessories. Include a photo of you wearing the outfit in a real-life setting. This provides a richer experience for your followers.
Ordering Your Photos for the Most Impact
With your theme established, consider the order of your photos. The first image is your hook—it’s what grabs attention in their feeds. Make sure it’s visually compelling and represents your carousel’s theme. High-quality visuals are essential for any successful Instagram strategy.
Consider building anticipation as users swipe. Create a sense of mystery by starting with a detail shot and gradually revealing the full picture. Or, create a step-by-step guide, like a recipe or tutorial. Research suggests 8–10 slides is ideal, so balance providing enough information with being concise. Don’t overwhelm your audience with too many images. Focus on delivering a clear message through your selected photos. A well-planned carousel can significantly increase engagement.
What’s the Ideal Number of Photos for a Carousel Post?
So, you’ve decided to create a multi-photo post on Instagram. Great! Now, the question is: how many photos should you actually include? There’s no magic number, but understanding how the carousel feature works and considering your specific content and audience can help you find the sweet spot.
Finding the Sweet Spot for Maximum Engagement
Instagram carousels offer a fantastic way to increase engagement, which can boost your visibility. Each time a user swipes through your carousel, it registers as engagement, signaling to the Instagram algorithm that your content is interesting. This interaction can lead to your post appearing more frequently in users’ feeds. While Instagram allows up to 20 photos in a single carousel, resist the urge to max it out. Research suggests that the ideal number of photos for optimal engagement hovers between 8 and 10. Focus on quality over quantity, and avoid overwhelming your audience with too much information. For more tips on maximizing Instagram carousels, check out this resource.
The 10-Slide Advantage
While you can use up to 20 slides, data shows that carousels with 8 to 10 slides often see the highest engagement. This range is the sweet spot for telling a complete story or showing off a product without losing your audience’s attention. Each swipe through your carousel is an interaction that tells the Instagram algorithm your content is interesting, which can increase its reach. Limiting your slides also makes you a more focused storyteller, forcing you to choose only your best images. This discipline leads to a higher-quality post with a cohesive narrative that keeps your audience engaged from start to finish. A thoughtful carousel is a simple way to improve your content’s performance and connect with your followers.
Matching Photo Count to Your Content and Audience
Think about what you’re trying to communicate. Are you telling a story, showcasing a product, or sharing highlights from an event? Make sure all the images in your carousel share a common theme and contribute to a cohesive narrative. You can learn how to create a carousel here. Also, consider your target audience. If you’re targeting the 18-34 age group, which makes up a significant portion of Instagram’s user base, you’re likely on the right track. Understanding your audience’s preferences and how they consume content can inform your decisions about the number of photos and the overall structure of your carousel. To refine your content strategy, explore Instagram demographics further.
Getting Your Instagram Photo Size and Quality Right
Knowing Instagram’s photo size and quality guidelines is key for creating visually appealing content that captures your audience’s attention. Let’s break down the ideal dimensions and best practices for carousel posts.
The Best Dimensions for Carousel Post Photos
Instagram now allows up to 20 photos and videos in a single carousel post, a significant increase from the previous limit of 10. For optimal viewing, aim for images that are 1080 pixels wide. The aspect ratio can range from 1.91:1 to 4:5. This flexibility lets you experiment with different image formats, from landscape to portrait, while ensuring your visuals display correctly across various devices. You can find more information about Instagram image sizes on the Social Champ blog.
How to Keep Your Images Crisp and Clear
High-quality images are essential for engagement. Blurry or poorly lit photos can deter users from interacting with your content. Prioritize sharp, well-lit images that showcase your products or tell your story effectively. Consider using editing tools to enhance your photos before posting, but avoid over-editing, which can make images appear unnatural. A cohesive visual theme across all images in your carousel will create a more professional and engaging experience. More tips on avoiding common Instagram mistakes can be found on the ContentStudio blog.
Mastering Technical Specifications
Getting the technical details right is the foundation of a polished and professional-looking carousel. When your images are sharp and correctly formatted, it signals to your audience that you value quality and attention to detail. Paying close attention to specifications helps you avoid common pitfalls like unexpected cropping, stretched visuals, or a noticeable loss in image quality that can detract from your message. Think of it as setting the stage for your content to perform its best. The following sections cover the essential file requirements and settings you need to know before you hit “Share,” ensuring your content looks exactly as you intended and provides a seamless experience for your followers.
Image and Video File Requirements
Instagram allows you to include up to 20 photos and videos in a single carousel. To ensure your images look their best, you should upload them at an optimal width of 1080 pixels. The platform supports an aspect ratio ranging from 1.91:1 (a wide landscape) to 4:5 (a taller portrait). Adhering to these specifications helps prevent Instagram from compressing your files, which can reduce image quality. By preparing your visuals correctly, you maintain control over how your content appears in the feed, ensuring every slide is crisp, clear, and communicates your message effectively.
How the First Slide Sets the Aspect Ratio
When you create a carousel, the very first photo or video you select determines the aspect ratio for the entire post. This is a critical detail to remember. If your first slide is a square (1:1), all subsequent slides will be cropped to fit that same square format, regardless of their original dimensions. To avoid awkward cropping or stretched visuals, it’s best to decide on a uniform shape for all your content beforehand. This simple step ensures a consistent and professional look as users swipe through your post, creating a much smoother visual experience for your audience.
Editing Individual Slides Before Posting
Instagram offers a good amount of flexibility for fine-tuning your carousel before it goes live. After selecting your photos and videos, you can edit each one individually. This means you can apply different filters to different slides, crop them to focus on specific details, or make adjustments to brightness and contrast on a per-image basis. You also have the freedom to rearrange the order of your slides by simply dragging and dropping them into your desired sequence. This level of control allows you to perfect your visual story and ensure each part of the carousel contributes to the whole. You can explore these editing features to make your posts even more dynamic.
How to Measure the Performance of Your Carousel Posts
After sharing a multi-photo post, check its performance. This data informs your future Instagram strategy and helps fine-tune your content.
Using Instagram Insights to Track Carousel Performance
Instagram Insights offers valuable metrics like reach, impressions, and engagement. These metrics show how your audience interacts with your carousel posts. Pay attention to how many people saw your post, how many times it was viewed, and the engagement it received (likes, comments, saves, and shares). This data provides a basic understanding of your carousel’s performance. Find more information on Instagram’s help resources.
What Your Analytics Reveal About Your Audience
Deeper analytics reveal what resonates with your followers. See which multi-photo posts receive the most engagement. This reveals what content your audience prefers, so you can create more of it. This leads to a stronger connection with your followers. For example, if a carousel showcasing user-generated content performs well, incorporate more of that content type. Knowing what your audience likes is key to a successful Instagram strategy. Resources like Flick offer insights into Instagram demographics, and Creatopy provides advice on audience targeting.
Connecting Social Data to Your Broader Strategy
While Instagram’s native analytics are a great starting point, integrating this data into a larger marketing picture is key. Understanding which carousels drive the most saves or shares is useful, but seeing how those social signals correlate with website traffic or product sales is where the real power lies. For small businesses and agencies managing multiple clients, a platform like MEGA AI can help track how social media efforts contribute to overall SEO and paid campaign performance. This provides a more complete view of your digital marketing success and helps you make smarter decisions about where to invest your time and budget.
Scheduling Posts and Running Carousel Ads
Consistency is a major factor in growing your Instagram presence. Scheduling posts in advance helps you maintain a regular content calendar without the daily pressure of creating and publishing on the fly. Beyond organic posts, carousels can also be transformed into powerful ads to reach new audiences and drive specific actions, like website visits or purchases. Let’s look at how to manage both scheduling and advertising for your multi-photo posts.
How to Schedule Carousel Posts in Advance
Planning your content ahead of time is a smart move for any busy marketer or business owner. Scheduling your carousel posts allows you to batch your creative work, write thoughtful captions, and ensure your posts go live at optimal times for your audience, even when you’re not online. This consistency helps keep your followers engaged and signals to the Instagram algorithm that you’re an active creator. The primary tool for scheduling Instagram content for free is Meta Business Suite, which connects both your Instagram and Facebook accounts for streamlined management from your desktop.
Using Meta Business Suite for Desktop Scheduling
To schedule a carousel, log into Meta Business Suite and navigate to the content planner. From there, you can create a new post, select your Instagram account, and upload the photos or videos for your carousel. You can rearrange the slides, write your caption, add hashtags, and tag other accounts just as you would in the app. The final step is to choose a specific date and time for the post to go live. This process saves time and helps you build a cohesive and professional-looking feed with minimal last-minute effort.
Understanding the Rules for Carousel Ads
Carousel ads take the storytelling power of multi-photo posts and add the precision of paid targeting. These ads appear in users’ feeds just like regular posts but include a “Sponsored” label. They are highly effective because you can use each slide to showcase a different product, feature, or benefit, with each card having its own unique headline, description, and link. This format is ideal for ecommerce brands wanting to display a product collection or service-based businesses looking to explain a multi-step process. All carousel ads are created and managed through the Facebook Ads Manager.
Creating Carousel Ads in Facebook Ads Manager
Inside Ads Manager, you’ll start by choosing a campaign objective that aligns with your goal, such as traffic or conversions. After defining your target audience and budget, you’ll select the carousel format at the ad level. Here, you can manually upload between two and ten images or videos for your cards. For each card, you can customize the headline and direct users to a specific landing page. This granular control allows you to create a highly interactive and effective ad experience that guides potential customers through a journey, from initial interest to final action.
For teams managing paid social campaigns at scale, efficiency is crucial. MEGA AI’s Paid Ads services allow you to upload creative in bulk to platforms like Meta, then automatically remix content and optimize your budget across campaigns. This simplifies the process of running complex ad formats like carousels.
More Ways to Share Multiple Photos on Instagram
Carousel Posts vs. Stories: Which Should You Choose?
Beyond carousel posts, Instagram Stories offer another dynamic way to share multiple photos. While carousels are designed for a curated, in-feed presence, Stories offer a more ephemeral approach. They disappear after 24 hours (unless saved to highlights), creating a sense of urgency and encouraging frequent interaction. Stories are great for sharing behind-the-scenes content, quick updates, or interactive polls and questions. You can add multiple photos to a single Story, creating a slideshow-like experience. One key difference is that Stories allow for more creative overlays, like text, GIFs, and interactive stickers, which can enhance engagement. If you’re aiming for content with longer-lasting impact, carousels are generally the better choice. They can include up to 20 photos or videos, offering ample space for storytelling and product showcases. Carousels also tend to generate more interaction than single-image posts, making them a valuable tool for boosting engagement.
Using Photo Albums for Evergreen Content
For content that you want to remain accessible beyond the lifespan of a Story or the immediate visibility of a carousel, consider using Instagram’s album feature. Albums allow you to group up to 10 photos and videos into a single post, creating a curated collection around a specific theme or event. This is particularly useful for travel diaries, event recaps, or product catalogs. While carousel posts are excellent for grabbing attention in the main feed, albums provide a more organized and long-term home for related content. Think of albums as a mini-portfolio within your Instagram profile, offering a deeper dive into specific topics or experiences. After sharing your photos, analyze their performance. Tracking metrics like views, likes, comments, and shares can provide valuable insights into what resonates with your audience and inform your future content strategy.
How to Keep Up with Instagram’s Latest Features
Staying informed about Instagram’s newest features is key to maximizing your reach and engagement. Here’s how to stay in the loop:
Where to Find Official Instagram Updates
The best way to learn about new Instagram features is directly from the source. Check Instagram’s official blog, their social media presence, and in-app notifications. For example, Instagram recently increased the number of photos and videos allowed in a single post, expanding the limit to 20 items within a carousel. This change allows for more comprehensive storytelling and content sharing. Regularly updating your Instagram app is important, as new features aren’t always available everywhere at once.
Adapting Your Content Strategy to New Features
Once you know about the latest features, adjust your content strategy. Consider how these updates can improve audience engagement. Carousels are a prime example of a feature you can leverage for better interaction. Each swipe through a carousel registers as engagement, which helps your post’s visibility. While the limit is 20 photos or videos, research suggests that around 8-10 slides tend to generate the most engagement. Create concise, captivating carousels that resonate with your audience without being too lengthy.
Frequently Asked Questions
What’s the difference between Instagram Stories and carousel posts? Instagram Stories are temporary, disappearing after 24 hours unless saved to Highlights. They’re great for quick updates and behind-the-scenes content. Carousel posts, on the other hand, are permanent additions to your feed, ideal for showcasing products, sharing tutorials, or telling more in-depth stories.
How can I make my carousel posts more engaging? Create a cohesive theme or narrative for your carousel. High-quality images are a must. While you can use up to 20 photos, keep it concise—around 8-10 slides is often the sweet spot. A clear call to action in your caption can also encourage interaction.
Where can I find reliable information about Instagram’s latest features and updates? Keep an eye on Instagram’s official blog, their social media channels, and in-app notifications for the most up-to-date information. Also, make sure your app is updated regularly to access new features as they become available.
What are the recommended dimensions for photos in a carousel post? Aim for images that are 1080 pixels wide. Instagram supports aspect ratios from 1.91:1 to 4:5, giving you flexibility with different image formats.
How can I track the performance of my multi-photo posts? Use Instagram Insights to access key metrics like reach, impressions, and engagement. Pay attention to which carousels perform best to understand what resonates with your audience and refine your content strategy accordingly. You can also use third-party analytics tools for more in-depth data.