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Author: Michael

I'm the cofounder of MEGA, and former head of growth at Z League. To date, I've helped generated 10M+ clicks on SEO using scaled content strategies. I've also helped numerous other startups with their growth strategies, helping with things like keyword research, content creation automation, technical SEO, CRO, and more.
Google Analytics dashboard on laptop for link building.
Backlinks

How to Use Google Analytics for Resource Page Link Building

Learn how to use Google Analytics for resource page link building. Track referral traffic, measure link quality, and improve your outreach with actionable data.

Content marketing strategy tools: laptop, tablet, and coffee.
Content Optimization

7 Reasons to Invest in Content Marketing

Learn why content marketing is a smart investment for long-term growth, stronger SEO, audience trust, and measurable business results.

Mobile search optimization on a smartphone.
Technical SEO

Ultimate Guide to Mobile Search Optimization

Learn practical steps to improve your mobile search optimization, from user experience and site speed to technical SEO and conversion strategies.

AdTech content creation on laptop with analytics charts.
Content Optimization

Creating AdTech Content: A Foundational Guide

Creating content for AdTech means blending strategy, design, and analytics to engage your audience and drive results across digital advertising platforms.

Google Analytics dashboard on laptop for technical SEO.
Technical SEO

Technical SEO Audit: Step-by-Step with Google Analytics

Learn how to use Google Analytics for technical SEO audit. Get step-by-step tips to spot site issues, improve performance, and strengthen your SEO strategy.

Email segmentation analytics dashboard showing charts and performance graphs.
Conversion

Guide to Behavioral Email Segmentation for Higher ROI

Learn how behavioral email segmentation helps you send targeted, relevant messages that increase engagement, conversions, and ROI for your business.

AI business meeting discussing GPT-5, Claude, and Gemini.
Small Businesses (SMEs)

GPT-5 vs. Claude vs. Gemini: AI Business Showdown

Compare GPT-5, Claude, and Gemini for business. See strengths, pricing, and best use cases to help you choose the right AI model for your workflow.

Troubleshooting 301 redirect errors.
Technical SEO

How to Troubleshoot 301 Redirect Problems

Learn how to identify and fix 301 redirect problems to protect your SEO, maintain site performance, and ensure a smooth experience for your visitors.

AI-powered drone monitors crops for AgriTech SEO.
Content Optimization

AI-Powered Automation for AgriTech SEO

Learn how AI-powered automation transforms SEO for AgriTech, helping your business reach more farmers and drive growth with data-driven strategies.

AI data visualization drives website traffic and conversions.
Conversion

AI Data Visualization: Drive Traffic & Conversions

Turn complex data into clear visuals with AI data visualization. Learn how to drive website traffic, boost conversions, and make smarter business decisions.

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